Marketing Management by Philip T. Kotler, Kevin Lane Keller
Marketing Management by Philip T. Kotler, Kevin Lane Keller PDF, ePub eBook D0wnl0ad
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.From reader reviews:
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